Consumer Emotional Attachment to Brands and Logos
This is a guest post by Alisa Gilbert* exploring the recent United Airlines & GAP rebrandings and how consumer emotional attachment played its part. These days, fashion brands tend to … Read more
This is a guest post by Alisa Gilbert* exploring the recent United Airlines & GAP rebrandings and how consumer emotional attachment played its part. These days, fashion brands tend to … Read more
In this episode, we dig deep into how corporations can use the power of branding to align their people and communicate better. This is corporate branding.
A forecast and prediction of the top best logos of 2017 and where logo design trends are heading. Stay ahead of the branding & identity curve!
If I had to start my library fresh, these would be my first 7 selections for branding and logo design.
Dennis Hahn discusses the ‘agile swarming’ methodology covering what swarming is, the problems it solves for leadership, strategy, and creative teams.
Learn how to design, validate, launch and sell a brand by deep diving into the process, plus working with a venture studio VS a traditional design shop.
In this episode we discuss “The Future of Brands” and all that entails. This is not to be missed!
Your website is a prime opportunity to brand your business and set the tone for your other channels. Here are 6 killer website branding examples to learn from.
What makes a good brand name? How to evaluate brand names? Use our free name evaluation tool download to check if you have a great brand name.
And we’re back! Season 3 of JUST Branding Podcast is here and what a line up of guests we have for you! To kick off we have Josh Levine, author … Read more
Big brands have released their pre-launch branding campaigns for the 2022 Consumer Electronics Show (CES) – and there’s a lot to learn for your next launch.
Listen in as we reveal our favourite outtakes from Season 2 of the JUST Branding Podcast in 2021!