Consumer Emotional Attachment to Brands and Logos
This is a guest post by Alisa Gilbert* exploring the recent United Airlines & GAP rebrandings and how consumer emotional attachment played its part. These days, fashion brands tend to … Read more
Redesign
JUST Creative Gets a Fresh Redesign
Check out the fresh new website for JUST Creative, Jacob Cass’ popular graphic design blog and portfolio. Everything is bigger, bolder and fresher!
VideoGamer.com Logo Redesign Case Study
VideoGamer.com approached me in early May after finding my work on Dribbble (see how to get jobs using Dribbble). They had been through a number of designers trying to update … Read more