I’m Jacob Cass and I started JUST Creative to help businesses grow & make a lasting impact on the world.

We’re an award-winning branding agency, industry-leading design blog and creative community and we help people build brands – the strategic way.

Our work enables you to grow your business faster and easier, ensuring your business cuts through the noise and delivers a clear message with a consistent visual style that is goal focused.

Our strategic thinking, distinctive logos & memorable visual identities will ensure your brand looks polished & professional for years to come.

Contact us to see how we can best help you.

About Jacob Cass

Jacob Cass is a brand designer, strategist, educator, podcaster, business coach, community builder and the founder of JUST Creative, an award-winning branding & design consultancy that doubles as an industry-leading blog.

Jacob helps grow brands strategically and has worked for clients such as Disney, Nintendo and Jerry Seinfeld however he is now focused on bringing this global brand experience to smaller businesses.

For Jacob, design is a lifelong journey of continuously honing his craft, as well as empowering other fellow designers & entrepreneurs to build on theirs.

The JUST Creative Blog, visited over 75 million times, offers inspiration, news, and advice for creatives including graphic designers, logo designers, digital and traditional artists, web designers, 3D and VFX artists, illustrators, crafters, and more.

His branding course ‘Become a Brand Master‘ consolidates his years of experience into a value-packed resource that continues to make waves in the industry.

Jacob has spoken at TEDx and been featured in Entrepreneur, Forbes, and a number of high-profile design books including The Best of Logo Lounge Master Series and is a judge on multiple design award programs.

Jacob holds a Bachelor of Visual Communication (Graphic Design Major) from The University of Newcastle, Australia as well as a Brand Master Certification from Brand Master Academy, MBA-level training in both Marketing & Brand Management and over 17 years of experience in the industry with dozens of industry awards.

Jacob co-hosts the JUST Branding Podcast which helps designers & entrepreneurs grow brands.

Jacob also runs the membership community Exponential Creatives which helps creatives grow exponentially. Yahoo! recently declared him as the “Best Brand Coach to Follow”.

Jacob is the co-founder of The Forest – a Web3 community and educational platform that empowers creatives with the knowledge, connections & tools to thrive as NFT & Web3 professionals.

Jacob ~~is a digital nomad and travels the world~~ lives in Sydney with his family of five while running JUST Creative. He has visited 88 countries thus far with travel guides available at his travel blog, JUST Globetrotting.

Go check out JUST Creative’s portfolio or get in touch.

Your brand deserves to stand out and thrive.

PS. Did you know Jacob designed the logo for San Francisco?

JUST Remarkable.

Watch Our Brand Story

Meet Jacob Cass

Select Clients

Global Brand Experience

We have global brand experience which we bring to small & medium sized businesses including start ups, entrepreneurs, one man bands, corporate escapees, B2B and B2C.

Every client is important to us, no matter the size.

Past Clients

Nike, Disney, Red Bull, Jerry Seinfeld, VitaminWater, San Francisco, Puerto Rico, Coach Leatherwear, OMEGA, Pirates Booty, ZAGAT, Capcom, Cutty Sark (Highland Park Scotch Whiskey), In The Raw, Jimmy Johnson, Energy Kitchen, GrimeBoss, Sweet’N Low, Zynga, Flywheel, Nice Pak, Sani-Brands, Guru Cycling, Crestron, CitiHabitats & many more.

Testimonials

Jacob isn’t just an incredible brand designer and strategist, he’s a great partner. I’ve worked with hundreds of marketing professionals over the past 15 years and Jacob’s work ethic and ability to transform thoughts into creative is top-notch. If you want someone that listens, shares constructive feedback, and doesn’t stop working on your project until you’re completely satisfied, give him a shout. You’ll be happy you did.”

Ron Latz

Tetrapeak

Jacob Cass of JUST Creative is just that – incredibly creative! I tasked Jacob with creating a logo that was both warm and modern, not an easy combination. He hit the nail on the head with his designs and made the process simple and seamless. With his skills and natural creativity, he worked quickly and efficiently, presenting professional options and offering sound advice. He immediately understood what I wanted and translated it into an image and tagline that said what I couldn’t manage to say without him! Thank you!

Lauren Maloney

Briar Market

Everything you have created for Ruff Club is absolutely gorgeous and we cannot thank you enough. You’ve gone the extra mile at every turn and the result is a brand and website that exceeds our wildest expectations. You provided the service and professionalism of a full-service agency even though you are a sole freelancer. We’d recommend Just Creative to anyone; you’re affordable enough for a startup and talented enough for a large company with deep pockets. Thanks Jacob, for listening to our needs and going above and beyond contract.

Alexia and Danny

Ruff Club

Jacob turned out to be the best choice in the world for the job of designing a logo for my musical. He understood every aspect of how the logo needed to feel and just nailed it. Jacob is an absolute pleasure to work with, a true professional, and he’s capable of producing results of the highest standard in a very short amount of time. I consider him a creative genius! Rest assured, Just Creative is one of the best choices out there for your
creative needs, period.

Stefan Welander

Rave

I cannot express how pleased we are with the level of professionalism and results – but also the service and intelligence to assist with making the best choices for the design of our logo. Jacob has truly exceeded all expectations and delivered a logo that is clean, eye-catching and above all a logo that captures all the elements we wished to portray (well before the agreed deadline I might add!). Jacob is an absolute pleasure to work with, and we Eton Financial look forward to developing our brand and cementing our reputation as the provider of choice for professional financial education services across South East Asia.

Amna Nabi Malik

Eton Financial

Working with Jacob was a great decision, and if you are thinking of doing the same, consider this a very strong vote in his direction. Both his obvious skill level and his impressive resume inspire confidence, and working with him was a pleasure. He completed his work on time, he was very receptive to input regarding the direction / look I desired, and most importantly the end product was a big success.

A. Wright

MenuCoverDepot.com

Client Testimonials

Discover what the JUST Creative experience can do for you.

Listen to four clients share their experience working with Jacob Cass.

Jacob's Brand Mastery Course

Become a brand master. Take course.

Select Awards

58x Logo Design Awards

– LogoLounge

Best of for Branding

– LinkedIn

Best Logo Design Australia

– World of Logo Design Awards

Young Alumni Award

– The University of Newcastle

40th Creativity International Award

– International Creativity Awards

Newstar Award for Book Cover

– agIdeas

Magazine Design Cover Commendation

– Design Graphics Magazine

Best Website Design

– National Youth Week

Select Press & Accolades

Featured in Wall Street Journal, Forbes, Entrepreneur & Sydney Morning Herald

Top 100 Most Influential Designers

– DesignWeekly

Best Graphic Designer in NYC

– New York Post

Best Brand Coach

– Yahoo! Finance

Brand Specialist Certification

– LEVEL C

Brand Master Certification

– Brand Master Academy

Best Graphic Design Blog

– FeedSpot

Best Graphic Design Blog

– FeedSpot

MBA-Level Training in Brand Management & Marketing

– MarketingWeek

Speaking

Podcasts

Achievements

Judging Roles

Published Work

Philanthropy

Exhibitions

Interviews

Speaking

Podcasts

Achievements

Judging Roles

Published Work

Philanthropy

Exhibitions

Interviews

Together, we can make an impact where it really counts.

JUST Creative is a big believer in “business for good” so we have teamed up with B1G1 (Buy One, Give One) to give back & make the greatest possible impact in this world.

We’ve made giving part of our everyday business, since 2009.

Business For Good Impact Map

This shows the geographical impact JUST Creative has helped create across the globe.

Create a brand your customers will love!