The vast world of marketing has become an integral part of our everyday lives. Whether we are designing a website or tweeting using trending hashtags, we all are marketers in our own way. Many people do not realize just how much they take part in marketing activities every single day.
So what is the value of a degree in marketing? What does it mean for the men and women working to navigate this dynamic landscape? TheLadders, a job search company, recently spoke with marketing professionals asking them a few questions about working in this exciting industry. The questions included advice they would give to those starting out, how they feel their own degree has aged, and even some supplemental reading that should be in every marketer’s toolkit.
Staying current on best practices while putting that degree to work can be difficult. There is so much value in adopting a can’t-stop-won’t-stop learning attitude, especially in this industry. With some tools from the professionals who do it every day as well as the right attitude, avoiding extinction becomes a way of life!
Here’s 8 essential tips from marketing on breaking in and staying relevant in 2016.