Waves to Wilderness

Waves to Wilderness Outdoor Fashion Brand

I was tasked with updating the logo, tag and brand identity for outdoor fashion brand, Waves to Wilderness.

See the full case study here.

Waves to Wilderness Old Logo VS New Logo
Waves to Wilderness Logo Final

New Tag Line

Find Your Path Tagline

Badge Variations for Clothing

Badge Variations

Website

Waves to Wilderness Website Mock

Brand Styleguide

Typography and Color Styleguide

Logo Lockup Variations

Logo Variations

Logo Construction with Grid & Golden Ratio

Logo Grid Golden Ratio

Other Logo Concepts

Logo Concepts