[Podcast] How to Solve Big Brand Problems with Sagi Haviv

[Podcast] How to Solve Big Brand Problems with Sagi Haviv

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Sagi Haviv is a logo design legend. However, in this episode we go deeper and uncover what it takes to solve big brand & business problems.

We discuss CGH’s branding process using case studies from Discovery+, Harvard University Press and Chase Bank, as well as Sagi’s biggest life lessons, how to “pressure test” a trademark & visual identity system, presentation techniques that win, when & how to break the rules, and ultimately how to “problem solve”.

Hint… you first must define the business’ problems & success criteria. Tune in for a monster value-packed episode.

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Show Notes

 

Learn Brand Strategy

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Check out the 15-minute video about the course, which lays out exactly what you get in the Brand Master Secrets.

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