Showcasing your vast creativity, boundless ideas and unique style is the key to winning new clients. Self initiated work is a critical element of any effective portfolio and it’ll help you win the jobs you want and boost your creativity at the same time.
This was the opening paragraph of the article “Build A Better Portfolio” in the latest addition (Issue 151) of Computer Arts magazine and I couldn’t agree more. I have realised that many of my self initiated projects I have enjoyed the most. You are not tied down by deadlines or a brief and because of this you really do get a chance to experiment with creative freedom.
Use of personal projects will not only show your own range of technical skills, it may even inspire your clients. If the stuff you really love doing is in there, then you have more chance of getting paid for that type of work. For example, when I added my vodka bottle design to my portfolio, I had 3 proposals within a month in regards to designing packaging for vodka.
Below you can see some of my self initiated designs (starting with type experiments) that I have done for fun over the past year however I really wish that I had done more (and with more time put into each one) and it is my goal to do more from now on.
Have you got any time put aside to work on your own personal projects?
Experimentation with vectors and rasters. It is me on the left and a friend.
This is Excelsiorbot, inspired by Helbotica.
Just a bit of fun photo manipulation.
An illustration I did for the Save The Earth campaign.
Experimentation with layers and blending styles.
A bit more on the crazy side. Rubber bands and glue.
Anyway, hope this inspires you to do a bit more self-inspired artwork! I know that I am going to be doing more of it and with more effort put into each one.