Jaguar’s Rebrand: A Bold Leap or a Misstep in Luxury? My Hot Take.
Explore the bold and controversial Jaguar rebrand—aimed at younger, wealthier audiences. Is it a daring evolution or a branding misstep?
Rebranding
[Podcast] Rebranding Strategy: How to Rebrand Like a Pro with ShannaRea Dennis
In this episode, we tuck into the subject of what a rebrand is, why a business might need a rebrand, what that entails, and what the benefits are.
The Logo Evolution of 15 Famous Brands
See how 15 famous logos have evolved over the years, showing how a logo can adapt and evolve. See our list of Logo Design Evolutions of 15 famous brands.
[Brand Mapping Strategy Tool] How to Position Your Company in a Competitive Market
Learn how to use the essential strategic tool of brand mapping to unlock insights into your competitors. Discover threats and leverage opportunities.