Midjourney Statistics – Users & Growth (Updated July 2024)

Midjourney Statistics – Users & Growth (Updated July 2024)

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After much experimentation with AI and generative AI tools such as Adobe FireFly and Photoshop for Web, I wanted to take a closer look at Midjourney statistics as that’s where my AI journey started.

For those unaware, Midjourney is created and hosted by Midjourney, Inc. in San Francisco, California. On March 14, 2022, Midjourney opened a Discord server and in July 2022, the tool had an open beta for its latest versions, which is when I jumped in!

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It currently has five regular model versions from V1 to V5, with V5 having 5.1 and 5.2. And it has two other versions called Niji and Niji 5.

Midjourney is a generative AI that turns prompts into images. In other words, an AI creates images based on the words you type in. There are all sorts of prompts you can use from simple words to complicated statements.

For example, you can type “fire” or “a fantasy landscape with a castle, a river running, and a dragon flying overhead”.

Midjourney has become a source of artistic expression for many users who want an alternative way to make digital art. Though it’s a fairly recent program, we have statistics to show how AI-generated art impacts the online community.

And while you’re here see our post on the best AI photo editing software.

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Midjourney Statistics: Users & Growth 2024

  • Midjourney has ~15,000,000 active users on Discord and 1,057,513 on Reddit. ( JUST Creative )

    • On the Midjourney Discord alone, there are almost ~16,000,000 users and 1,457,513 active as of January 3, 2024. ( JUST Creative )
    • 80,000-90,000 new users join the Discord server every day. ( JUST Creative )
    • On its subreddit, Midjourney has 852,000 users, making it one of the top-ranked subreddits due to size alone. ( Reddit )
Discord users
Discord Users
  • 60.55% of the Midjourney community consists of male users while 39.45% are female. ( Similar Web )

    • Midjourney’s users are predominantly male with 60.55% while 39.45% are female. 37.37% of users are aged 25-34 years old while 23.58% are 18-24 years old. ( Similar Web )


  • Midjourney has accumulated 974 million images as of November 2023. ( JUST Creative )

    • As of November 2023, approximately 30 tasks per second are accomplished on Midjourney. ( EveryPixel )
    • Since its launch, Midjourney has accumulated close to 974 million images as of November 2023. (Based on data from EveryPixel, Photutorial, OpenAI and CivitAI)


  • On average, Midjourney’s website has over 25 million visitors while the Discord server has 1.1 billion. ( JUST Creative )

    • In May, the Midjourney website had 35.5 million visits while the Discord server got 1.1 billion visits. ( Similar Web )
    • In June, Midjourney was visited 28.5 million times while its Discord server was again visited 1.1 billion times. ( Similar Web )
    • In July, Midjourney’s website had 26.8 million visitors while its Discord server had 1.2 billion visitors. ( Similar Web )
Midjourney stats website and discord visits
Midjourney Stats Website and Discord Visits
  • Discord and YouTube are Midjourney’s largest social media traffic resources. ( Similar Web )

    • Discord and YouTube are Midjourney’s largest sources of social media traffic.
      • 55.8% comes from Discord and 27.9% is from YouTube. ( Similar Web )
    • Midjourney gets 3.35% social media traffic from Facebook, 2.76% from X (formerly Twitter), 2.54% from Reddit, and 7.66% from other sources. ( Similar Web )
    • Midjourney has a 33.54% bounce rate. (Similar Web)


  • Midjourney boastd 27.1 million visits in November 2023. ( Similar Web )

    • There’s a 33.54% bounce rate but most people visited 6.97 pages on the website. ( Similar Web )
    • Users spend 6 minutes on the website on average. ( Similar Web )


  • Midjourney offers monthly and annual plans. (Midjourney)

    • Midjourney has four plans and you can choose to pay monthly or annually.
      • The four plans are Basic, Standard, Pro, and Mega.
    • Monthly, these are subscription costs for each plan respectively: $10, $30, $60, and $120. ( Midjourney )
    • Annually, these are the subscription costs for each plan respectively: $96, $288, $576, and $1152. ( Midjourney )
Midjourney Plans
Midjourney Plans

Frequently Asked Questions

Is Midjourney user and beginner friendly?

Yes, it’s one of the easiest AI image generators to use that can produce amazing results. You just need to use its prompt function and you’ll get good-quality images. You’ll need to learn some prompts to make the most out of it though.

How do you use Midjourney’s prompt function?

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The prompt function can be accessed via Discord’s chat input field. On Midjourney’s Discord server, you type the command /imagine which will open a box where you can type the prompt content. You have to wait for the prompt box to open since the bot won’t activate if you copy and paste /imagine with the prompt.

How can you get the best results from Midjourney’s image generator?

One of the tips and tricks that users do is to type specific cameras in their prompts to get better lighting. The lens description from the camera is understood by the AI which will generate a realistic and high-quality image. For example, a candid shot in a crowded marketplace in Morocco, capturing the atmosphere and colors, with a shallow depth field focusing on a street vendor using a Sony RX100 VII with 4K resolution.


Summary of Midjourney Statistics 2024

Despite the issues surrounding AI, it’s hard to deny that Midjourney is a useful tool for people who need access to high-quality artworks, quickly. If you want to generate an image of a character for your projects, this AI tool is easy and quick to use.

Furthermore, you’re not the only one who uses Midjourney and other AI generators to create images for personal reasons. You can encounter a whole community of users on Discord and Reddit who share the same interests in art, genre, and more.

If you enjoy using Midjourney, share your experience with us in the comments below.

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